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  • Hodder & Stoughton
  • Hodder & Stoughton
  • Hodder & Stoughton
  • Hodder & Stoughton
  • Hodder & Stoughton

Leading: Business and leadership skills from the iconic football manager

Alex Ferguson

9 Reviews

Rated 0

Prose: non-fiction, Business & management, International business, Sports management & facilities

An inspirational book about leadership from the most successful British football manager of all time.

'One of the World's all-time great leaders'
Professor Anita Elberse, Harvard Business School

What does it take to lead a team to world-class success over a sustained period of time?

Sir Alex Ferguson is one of the few leaders who truly knows. In his 38 years in management, Sir Alex won an astonishing 49 trophies and helped grow Manchester United into one of the biggest commercial brands in the world.

In this inspirational and straight-talking book, Sir Alex reveals the secrets behind his record-breaking career.

LEADING is structured around the key skills that Sir Alex values most highly. It includes subjects we immediately associate with his managerial style: Discipline, Control, Teamwork and Motivation. But it also addresses subjects that are less obvious but no less important when seeking success: Delegation, Data Analysis and Dealing with Failure.

Written with the investor Sir Michael Moritz, a longstanding friend of Sir Alex, LEADING is packed with insight, wisdom, humour and honesty. The individual stories inevitably concern themselves with football, and the phenomenal success that came along the way, but the lessons can be applied by anyone. Whether you run a business, teach in a classroom, or work in a small team, LEADING will help you become a better leader.

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Praise for Leading: Business and leadership skills from the iconic football manager


  • At its best, this is a book which is brutally honest about life at the top of our national game. While it has some colossal omissions, it also offers brilliant insights into one of Britain's great sporting minds. - Daily Mail

  • All sports fans will appreciate this stroll down memory lane. - Newcastle Herald, Australia

  • His book is really a piece of oral history, and his life is a conduit to a time when a working-class man of talent could, not by the magical alchemy of elite education or the stardust of celebrity, but by a lifetime of hard work and hard thinking, rise to the very top and, flaws aside, remain true to the best of the world he came from. - The Guardian

  • Ferguson, the McMaster of leadership. -

  • For those interested in the subject of leadership, be it managing people effectively and getting the best out of them or learning which qualities and traits separate those who manage and those who inspire, Leading is a worthwhile read.

  • Football fans might complain that the book is over too quickly, even though Ferguson provides 343 pages of entertaining stories and observations. Structuring his sermons in an easily read format is the latest managerial masterstroke from a man who made a career out of regularly producing them. - Daily Express

  • Fergie's book a must-have for managers - Aberdeen Evening Express

  • Here Fergie lays bare his gospel of leadership. - Shortlist

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