EXTREME YOU is the kick in the backside to inspire you to throw ALL of yourself into the opportunities around you and become more open to the ones you can't yet see.
Sarah Robb O'Hagan believed she was destined to be a champion. Trying her hand at sports, music, and theater she learned she wasn't a natural superstar. Yet she wanted to have impact, to make a difference. But how? After a few early successes, a number of epic failures, plenty of self-reflection, and myriad conversations with high performers, Sarah found greatness and turned her passion into a career.
Making her way up the corporate ladder to become an executive at Virgin Atlantic, Nike, Gatorade, and Equinox - as well as a wife, mother, and endurance athlete - she picked up a thing or two about what separates stars from the rest of the pack. Yes, talent matters. So does a strong work ethic. But even more so, superstars learn when to stand out and when to fall in line. They know how to make the most of their unique strengths, when to buck convention, and how to pivot off of failures, get over their weaknesses, and reach new levels of success.
In every challenging situation, personal or professional, individuals face the pressure to conform to the accepted norms. But doing so comes with heavy costs: passions are stifled, talents are ignored, and opportunities are squelched. The other, far bolder, choice is to embrace what Sarah calls Extreme You: to confidently bring all that is distinctive and relevant about yourself to everything you do. You'll achieve more if you're willing to step up - and out - of line.
Inspiring, surprising, and practical, Extreme You is her training programme for becoming the best version of yourself.
Sarah Robb O'Hagan is an executive, activist, and entrepreneur, and the founder of Extreme You, a movement to unleash high performance. As the global president of Gatorade, she led its reinvention and turnaround, and she is the former president of Equinox Fitness Clubs. Named one of Forbes's 'Most Powerful Women in Sports' and one of Fast Company's 'Most Creative People in Business,' she has also held leadership positions at Nike and Virgin Atlantic Airways. She is now the CEO of the fitness company Flywheel Sports. A sought-after expert on innovation, brand reinvention, health, fitness, and inspiring human performance, Sarah lives with her family in New York.