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  • Conran

Cars: Freedom, Style, Sex, Power, Motion, Colour, Everything

Stephen Bayley

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Product design, Prose: non-fiction, Transport: general interest, Road & motor vehicles: general interest, Motor cars: general interest

The featured cars will be specially photographed and reproduced in very textured, 4 colour b/w to specifically highligh their form and shape; The book will be presented in a specially-designed gift slipcase; Stephen Bayley is one of the world's best-known authorities on design and popular culture; There are around 200,000 new car sales and 700,000 used car sales in UK every month; Stephen was

Sources are eclectic, results mixed, but one thing is certain: car design is being forced up an ever tightening spiral of creativity. These machines are memorials of our tastes, yearnings and capabilities. They have layers of meaning and can, as Henry Ford knew, be read like a book... if only you know how. The story of the car is the story of how the objects of industry became a medium of artistic expression.This book tells that story in a series of case studies which reveal national characteristics: American flair, German technical suprematism, French vernacular chic, gorgeous Italian sculpture, English antiquarianism, Japanese ingenuity, Swedish responsibility. Cars featured appear in chronological date order from the 1908 Ford Model T to 2003 BMW 5 Series.The chosen cars will be specially photographed in a uniform style and reproduced in very textured, 4 colour b/w so as to distance this book from the cliches and conventions of specialist automotive publishing and to highlight form and shape. Each picture will be accompanied by a short critical essay including essential historical material together with colourful anecdotage and quotations as well as a persuasive aesthetic appraisal of each vehicle. This lavish and beautifully designed book is the gift book for all car enthusiasts and design aficionados.

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