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The author, Tom Craig, lectures in film and media studies at The Nottingham Trent University in the UK. Previously he worked in the video games industry. He now specializes in the study of new media technolgoies.
The consultant, Tony Feldman, has been involved in the interactive media industry since its inception over twenty years ago. He is a well-known new media consultant and analyst specializing in the strategic issues facing content and e-commerce companies of all kinds. He is a prolific writer, and his most recent book, An Introduction to Digital Media, is now a set text for publishing and new media studies in colleges and universities both in the UK and overseas. He is also the editor of the monthly publication, Interactive Media International.
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