Popular blogger Cal Newport reveals the new key to achieving success and true meaning in professional life - the ability to master distraction.
Many modern knowledge workers now spend most of their brain power battling distraction and interruption, whether because of the incessant pinging of devices, noisy open-plan offices or the difficulty of deciding what deserves your attention the most.
When Cal Newport coined the term 'deep work' on his popular blog, Study Hacks, in 2012, he found the concept quickly hit a nerve. Most of us, after all, are excruciatingly familiar with shallow work instead - distractedly skimming the surface of our workload and never getting to the important part. Newport began exploring the methods and mindset that foster a practice of distraction-free productivity at work, and now, in DEEP WORK, he shows how anyone can achieve this elusive state.
Through revealing portraits of both historical and modern-day thinkers, academics and leaders in the fields of technology, science and culture, and their deep work habits, Newport shares an inspiring collection of tools to wring every last drop of value out of your intellectual capacity. He explains why mastering this shift in work practices is crucial for anyone who intends to stay ahead in a complex information economy, and how to systematically train the mind to focus. Put simply: developing and cultivating a deep work practice is one of the best decisions we can make in an increasingly distracted world.
Stop worrying about what you feel like doing (and what the world owes you) and instead, start creating something meaningful and then give it to the world. Cal really delivers with this one. - praise for SO GOOD THEY CAN'T IGNORE YOU
Cal Newport ably demonstrates how the quest for 'passion' can corrode job satisfaction. If all he accomplished with this book was to turn conventional wisdom on its head, that would be interesting enough. But he goes further-offering advice and examples that will help you bypass the disillusionment and get right to work building skills that matter. - praise for SO GOOD THEY CAN'T IGNORE YOU
With practical advice backed up by proven examples, SO GOOD THEY CAN'T IGNORE YOU is both an unconventional and fresh take on the area of work and lifestyle design. An absolute must-read. - Lifehack.org