Imprint
- Robinson
- Robinson
Doing Business in the Middle East: A cultural and practical guide for all business professionals
Donna Marsh
Middle East, Prose: non-fiction, Social & cultural history, Business & management, International business, Business communication & presentation
This expanded second edition of the successful The Middle East Unveiled, updates the valuable cultural and practical information contained in the book.
This new and updated book is necessary reading for all professionals working in the Middle East and North Africa, it includes:
- The practical impact of Islam on business
- Safety and security in the region
- Business etiquette
- Political and social do's and don'ts
The practicalities of doing business in the MEA region are covered in detail, from the initial visit to establishing productive working relationships, including opening an office in the region. It also focuses on issues of particular importance to all businesswomen, and for men who might be working with Arab and Muslim women.
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