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Win Win: When Business Works for Women, It Works for Everyone

Joanne Lipman

4 Reviews

Rated 0

Gender studies: women, Popular psychology

LEAN IN meets FREAKONOMICS. How men and women can close the gender gap in the workplace.

A FINANCIAL TIMES BUSINESS BOOK OF THE MONTH

'Urgently needed' Charles Duhigg, bestselling author of THE POWER OF HABIT and SMARTER 'Attention, good guys: this book is for you' Adam Grant, bestselling author of ORIGINALS and OPTION B with Sheryl Sandberg

'I know what you're thinking: 'Not another career guide-cum-manifesto, telling us to "woman up" and demand more money.' But that isn't what Lipman says. Instead, she uses data, reams of it, to expose how the system is rigged against women. She then calls for men to join the fight to make the workplace more equal' SUNDAY TIMES STYLE MAGAZINE


Women spend their working lives adapting to an environment set up for men, by men: from altering the way they speak to changing the clothes they wear to power posing. But still the gender gap persists. And once you see it - women being overlooked, interrupted, their ideas credited to men - it's impossible to ignore.

But it needn't be this way.

Diving deep into the wide range of government initiatives, corporate experiments and social science research Joanne Lipman offers fascinating new revelations about the way men and women work culled from the Enron scandal, from brain research, from transgender scientists and from Iceland's campaign to 'feminise' an entire nation. Packed with fascinating and entertaining examples - from the woman behind the success of Tupperware to how Google reinvented its hiring process - That's What She Said is a rallying cry to both men and women to finally take real steps towards closing the gender gap.

Previously published as WIN WIN: When Business Works for Women, It Works for Everyone

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Praise for Win Win: When Business Works for Women, It Works for Everyone

  • I know what you're thinking: 'Not another career guide-cum-manifesto, telling us to "woman up" and demand more money.' But that isn't what Lipman says. Instead, she uses data, reams of it, to expose how the system is rigged against women. She then calls for men to join the fight to make the workplace more equal. Campaigning for equality has to be a mixed sport; instead of women 'leaning in', they need to get their male colleagues listening . . . Reading Win Win may make you feel angry -- a punch-the-wall rage -- but, as Lipman notes, anger won't persuade more men to join Team Equality - SUNDAY TIMES STYLE MAGAZINE

  • An urgently needed exploration of how men - alongside women - can close the gender gap at work and in life. Now, more than ever, we need this book and its real, pragmatic solutions. By rooting her insights in real-world examples, extensive academic research, and stories that are a joy to read, she has provided an essential primer on how we can all succeed together - Charles Duhigg, bestselling author of THE POWER OF HABIT and SMARTER FASTER BETTER

  • Attention, good guys: if you want to advocate for women but don't want to be villainised, this book is for you. It's a rare guide on championing gender equality that you'll actually enjoy reading - and it's full of strategies for improving your workplace - Adam Grant, bestselling author of ORIGINALS and OPTION B with Sheryl Sandberg

  • A bold statement . . . This book goes a step further than Sheryl Sandberg's bestselling Lean In and challenges both men and women to examine their own prejudices and actively reshape work cultures to be more welcoming to women - Publishers Weekly (starred review)

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Joanne Lipman

Joanne Lipman was founding Editor-in-Chief of Conde Nast Portfolio magazine, and is a former deputy managing editor of The Wall Street Journal, where she supervised coverage that earned three Pulitzer prizes and earned the epithet 'Innovator in Chief' from the late David Carr. She is a frequent television commentator and has appeared on CNN, NBC, CNBC, and CBS, among others. She also co-authored the critically acclaimed Strings Attached: One Tough Teacher and the Gift of Great Expectations.

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