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  • Robinson
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The Festival Organiser's Bible: How to plan, organise and run a successful festival

Judith Spelman

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Business & management

This book contains advice and success stories from many leading festival organisers.

Indispensable for anyone interested in starting or running a festival of any kind - Blackmore Vale Magazine

This book applies to all festivals - literary, music, folk, jazz, food, arts - big and small. It explains how to get a festival started, using local features, team-building, grants, sponsorship, networking and putting together a balanced programme.

There are 340 literary festivals and almost 400 music festivals in the UK each year, with many smaller local festivals organised by towns and villages. From the Bridport Hat Festival to Glastonbury Festival, the organisers faced the same initial decisions when they began and this book explains how they dealt with them.

Recognising the resources
Initial funding
Choosing the right venues
Creating a budget
Booking speakers, musicians and stallholders
Contracts and artistes information sheets
Running a marketing and publicity campaign
Ticket distribution
The value of social media

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