The CEO'S guide to achieving your career goals by finding - and embracing - your authentic personal style. Style and Substance will be the ultimate handbook for women who want to get ahead in their careers.
In a world where everything is in a state of flux and where working from home has become the 'new normal', old career rules no longer apply. There will be new terms of doing business, new ways of interacting with friends, colleagues and neighbours, and different career patterns. This is an opportunity for women to develop their own style in everything - from communication, presence, networking and leadership, to personal brand, dressing and aesthetic.
Helena Morrissey has run companies and campaigns and learned through both her own experiences and observing other successful women that confident and authentic style and presence is career-enhancing. Many women feel it's all a minefield, that they should just copy men or 'blend in' but Style and Substance explains why that's unlikely to be a recipe for success and shows how you can achieve that next career goal by developing your personal brand, building confidence and letting your personality shine through.
We're on the cusp of a new world, one in which women will not only be shaping, but also leading - Style and Substance will be the blueprint for success within it.
I absolutely love her, I think she's such a force for good - Pandora Sykes