Coming in early 2022, the lead global health title for the ‘New Year, New You’ market:
THE FAST 800 KETO
Eat well, burn fat, manage your weight long term
By Dr Michael Mosley
The Fast 800 Keto will focus on combining a ketogenic diet, which is high in fat and low in carbs, with intermittent fasting to achieve weight loss and myriad other health benefits. For the first time, Dr Michael Mosley has aligned his publishing teams within the Hachette Group across the UK, US, Australia and New Zealand to create a united publishing, marketing, publicity and sales team to grow readerships in these markets and amplify his impact online.
‘We are delighted to be continuing our wonderful partnership with Michael and Clare for The Fast 800 Keto, and to be teaming up with Hachette in Australia, New Zealand and the US to bring their exciting research to a global audience.’ Rebecca Nicolson & Aurea Carpenter, Short Books/Octopus
‘Intermittent fasting and the ketogenic diet remain two of the hottest dieting trends on the planet, and rising health concerns, triggered by Covid, have made them ever more prominent. Yet there is a great deal of confusion about the different ways you can follow intermittent fasting and the keto diet, and the real benefits.
‘In this book I will bring readers bang up to date with the latest research and show why going keto is very effective, particularly when combined with intermittent fasting, for initial rapid weight loss, and for preventing a drop in your metabolic rate, vital for long-term success.’ Dr Michael Mosley
‘We have long admired Dr Michael Mosley and Dr Clare Bailey's incredible publishing portfolio. We are thrilled to be collaborating with our colleagues at Short Books in the UK and at Hachette Book Group in the US to bring The Fast 800 Keto to readers in Australia and New Zealand and to consistently promote their methods to drive better health and wellbeing around the world.’ Fiona Hazard & Louise Sherwin-Stark, Hachette Australia & New Zealand
‘We are delighted to be publishing Dr Michael Mosley's new book in the US next year.’ Tracy Behar, Vice President, Publisher, and Editor-in-Chief, Hachette Book Group USA
In The Fast 800 Keto, Dr Mosley presents the latest science on the ketogenic diet, explaining how it works and why it is so good for you. He offers a detailed, step-by-step program along with easy tips and clear advice on which foods help put you into ketosis and which ones stop it, how you can tell if you are producing ketones and how to ensure that you are doing the diet safely. The book will feature fascinating case studies, including some of the participants from Dr Mosley’s acclaimed series, Lose a Stone in 21 Days, along with delicious, simple recipes and menu plans by Dr Clare Bailey.
The Fast 800 Keto will be followed by The Fast 800 Keto Recipe Book by Dr Clare Bailey, which will be packed with easy keto-friendly recipes and essential weekly meal planners.
Over 5 million copies have been sold internationally of the five existing Michael Mosley titles, with The Fast Diet translated into 40 languages worldwide.
Huge publicity is guaranteed in Australia and New Zealand, which will include major national serials and a broadcast and social media campaign, maximising the 400,000 followers of Michael Mosley and Clare Bailey. Michael and Clare’s new three-part series for SBS will launch in November 2021.
The number-one international bestselling author of The Fast Diet, The 8-week Blood Sugar Diet, The Clever Guts Diet, The Fast 800 and Fast Asleep, Dr Michael Mosley trained to be a doctor at the Royal Free Hospital in London before joining the BBC, where he spent three decades as a science journalist and executive producer. Now a well-known TV personality, Dr Mosley is renowned for bringing together the latest scientific research to create easy-to-follow, sustainable weight loss programs.
Dr Clare Bailey, wife of Michael Mosley, is a former GP who has supported hundreds of patients to lose weight, reduce their blood sugars and put their diabetes into remission at her surgery in Buckinghamshire. She is the author of the bestselling 8-Week Blood Sugar Diet Recipe Book, Clever Guts Diet Recipe Book, Fast 800 Recipe Book and Fast 800 Easy.
Dr Michael Mosley and Dr Clare Bailey are regular visitors to Australia and New Zealand to support their books, SBS television programs and the successful Fast 800 online program.
In the current climate of uncertainty surrounding school closures and access to books, Hachette Australia will be granting free permissions for online story-time events for those areas in a local lockdown.